Honesty

Honesty is the quality that I value most in a person.
It is true that people may lie, does not matter the reason for that.
Even sometimes, a person may not be aware when lying. For example, that happens when a user fills a profile on this site and, after some things to be changed in the life (appearance, personality, taste, goals, interests, preferences, priorities, hobby, habits, beliefs, opinions, home, job, patrimony, financial income, etc.), the profile is not updated and then the old information (which is wrong now) continues on the page.
That mistake may cause trouble. The false description and very old photos have chance to attract users whom you do not want to get acquaintance, as there is the possibility of them to be looking for interests and other things present in your profile, but not correspondent to yours really. Also, the wrong information may avoid possible matches, since that some members might like your real info and appearance, not what is shown on your page, then not contacting you. And even in case of a member to like you and vice versa, the lies may cause deception later, affecting the relation between both.