My answer to your question depends on the purpose that better is referring in it, which is not defined in the question.
So, for that reason, plus the fact that the issue is complex, I am not able to decide which of the alternatives mentioned on this post is better or worst for me yet. But I will cite some attitudes that I might apply in those situations personally.
It is easier to be aware when I am loving anyone, even the love being a complex feeling. On the other hand, in my opinion, it is more difficult to know when anyone is loving me.
Case I know that someone loves me, I would stay pleased. However, if my feeling is not reciprocal, it would be necessary to be more prudent to not hurt such person. After the confession of the love, I would be sincere in the explanation of what I really feel and want, avoiding possible illusions.
About the other case, when I love someone whom does not have that feeling for me, there are two things to consider. First, if the beloved is not my partner, despite I am shy, I might try to conquer her, bringing possible origin of a love of hers for me. Second, if we began a relationship and the woman did not reveal her true feelings, so she has other interests in me probably. After to know the truth, depending on her real intentions and other things, I might either break the relationship or fix the things and try to do the woman love me. Anyway, in both situations described in this paragraph, after some tries and the conclusion that the woman does not love me really, I would leave her alone.
I would feel uncomfortable in a relationship with anyone that I am aware that the love is not corresponded for any of the parts, despite it is ok for some people. So, I prefer a relationship with someone where we love each other, when that feeling is mutual.